Mi-fone and Emoze on the 14th of November 2012 announced the launch of yet another range of smart feature phones embedded with push mail and messaging technology from Emoze. This will make the next generation of Mi- fone phones more user friendly with email and instant messaging facilities available. Now users will be able to easily and securely access both their business and personal emails, synchronise their email contacts and calendar, view office attachments, send voice messages via email and yet have a real time chat via pin messaging with friends.
More to these new generation phones is that the Emoze features are fixed in the operating system of the phone and does not require any middle ware or run time environment to load. Rather it starts as soon as the phone is powered on. Most importantly, its suitable on any IP- based network and does not require any sms integration.
Speaking of the partnership, Alpesh Patel founder and CEO of Mi-fone tells C. Hub that, "through this partnership with Emoze, we can now provide our users with these important elements and features to their phones giving them the ultimate mass market user experience. With these, they will become more productive. We call this 'Aspiration Within Reach'".
Since 2008, Mi-fone has been creating this 'Aspiration Within Reach' for the majority of African market. Focusing on the needs of Africans and providing innovative solutions targeted primarily at the African youth. Mi-fone has successfully created a niche for of its own within the highly competitive mobile phone market for the past 4 years having sold over 1 million units for this period. The key survival being its experienced yet agile management team. Mi- fone continues to expand and innovate and now operates in over 17 markets in every section in Africa including Nigeria, Kenya, Ghana, Angola and South Africa.Emoze on the other hand was established in 2006 and is the world leader in providing transparent synchronised mobile push messaging and push content solutions for handset manufacturers, mobile operators and enterprises. Emoze which is a part of Emblaze group also supports all major email providers, instant message services and social networks. The architecture is based on reliable, scalable server technology that offers a low cost ownership.
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