Blend out 'It's Your Moves' with Lexus IS 2014.

Entirely new and different designed to be visually provocative is Lexus IS 2014 launched yesterday to be showcased in showrooms from July comes with the supporting TV spots deliberately defiant to depart from the status quo.
This third generation IS features the bold new styling and dynamic driving characteristics now evident in the Lexus lineup. Brian Smith, the president of marketing for Lexus says, "The TV spots capture the emotion engineered into the IS and challenge customers with 'It's Your Moves'."

C.Hub magazine: C.Hub issue 3